AutoWarm Case Study: From Zero to Inbox in 14 Days

Can a brand-new domain really start landing in inboxes within just two weeks? We ran a test with AutoWarm to find out β and the results speak for themselves.
π― The Challenge
A startup client purchased a brand-new domain. Like most fresh domains:
- Gmail and Outlook treated it as suspicious.
- First cold outreach attempts went straight to spam.
- Engagement was near zero.
π Related reading: What is Email & Domain Warm-Up β Why It Matters
βοΈ The Setup
Using AutoWarm, we configured:
- Starting volume: 5 emails/day.
- Ramp rate: +5 emails/day.
- Reply rate: 30%.
- Sending window: 9 AM β 5 PM.
- AI replies enabled: to simulate human-like conversations.
π The 14-Day Results
- Day 1β3:
- 15β20 emails/day sent.
- Inbox placement: ~40%.
- Spam rate: ~50%.
- Day 7:
- 35β40 emails/day.
- Inbox placement: 70%.
- Spam rate: <20%.
- Day 14:
- 60+ emails/day.
- Inbox placement: 92%.
- Spam rate: <5%.
- Domain health score: 85/100.
The domain went from zero reputation to inbox-ready in just 14 days.
π Why It Worked
- Gradual ramp-up built trust without triggering filters.
- AI-driven replies simulated real engagement.
- Time-window sending avoided unnatural spikes.
- Ongoing monitoring flagged spam hits early.
π Related reading: Key Metrics to Track During Email Warm-Up
π Final Takeaway
Warm-up isnβt theory. Itβs a measurable, data-driven process. With the right setup, even a brand-new domain can earn inbox placement in as little as two weeks.
AutoWarm automates everything β from sending and replying to monitoring domain health β so you can focus on growth, not firefighting deliverability issues.
Ready to improve your email deliverability?
Start warming up your emails today and see better inbox placement rates.
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